Maria Burns Ortiz

Week 8 – How has the digital age changed the sports media landscape?
Part I – Social media in media

Readings:

Sportswriting in the Digital Age, Part 3: Lessons of Social Media

“Social media still challenges journalists, understanding on the rise.” Ronnie Ramos, National Sports Journalism Center.

“Covering the Scandal in 140 Characters: A Case Study of Twitter’s Role in Coverage of the Penn State Saga.” Jimmy Sampson and Marion Hambrick, International Journal of Sport Communication, 2012, 5, 384-402. (Will email.)

“Spurrier ‘quote’ leads to Swinney’s Twitter infamy.” Maria Burns Ortiz, ESPN.com.

“OSU oversteps its bounds with new policy” Jason Lloyd, Akron Beacon Journal.

“Fisher issues letter to players urging unity via social media” Chris Mannix, Sports Illustrated.

Homework:

Set up a Twitter account. Create a list of 10 noteworthy sports personalities to follow. (Mix of athletes, media outlets, reporters, bloggers, etc.) Post 10 sports-related tweets over the course of the week. Use the hashtag #ex59.

Blog 1 – How has social media changed the way the media covers sports? Analyze the positives and negatives of this evolution.

In-class Exercise: Live tweeting.