Feed on
Posts
Comments

Monthly Archive for June, 2011

ESPN.com: @Page2 – Amy Jo Martin Creates Sports-Social Media ‘Royalty’

Posted in ESPN.com, Social Media, Sports on Jun 28th, 2011

Everyone knows that Shaquille O’Neal became as big a star in Twitterverse as he did in the NBA. And, as I covered in my last @Page2 column, the UFC has been incredibly successful in the social mediasphere. But what people might not know is that Amy Jo Martin and her company, Digital Royalty, have been […]

Read Full Post »

ESPN.com: @Page2 – Dana White talks UFC and Social Media

Posted in ESPN.com, Social Media, Sports on Jun 6th, 2011

The Ultimate Fighting Championship has set the benchmark for sports organizations when it comes to social media. I wrote about about the NBA’s status as a leader in the social space a few weeks back, and there’s no question that the NBA is dominant when it comes to numbers. However, UFC has embraced social media […]

Read Full Post »